Culture Lab is the focal point for research in human-computer interaction and digital creative practice at Newcastle University and its members engage in experimental and cross-disciplinary projects in interaction design and creative digital arts in a technologically rich and custom designed environment.
Culture Lab is home to Newcastle University’s Digital Interaction and Digital Media research groups and provides a range of facilities for practice-based digital research including professional audio and video production studios, high definition cinema projection, optical motion capture, light mechanical workshops and a wide range of digital prototyping facilities and audio-visual equipment.
Atau Tanaka held the Chair of Digital Media at Newcastle University, and was Director of Culture
Lab. He has conducted research at IRCAM (Centre Pompidou), has been Artistic
Ambassador for Apple France,
and was the first artist to become researcher at Sony Computer Science
Laboratory (CSL) Paris. Atau has released solo, group, and compilation
recordings on labels such as Sub Rosa, Bip-hop, Caipirinha Music, Touch/Ash,
Sonoris, Sirr-ecords.
NAME is now part of Novak Collective - an award winning creative studio. Specialising in Motion Design and immersive experiences, they work with clients across the globe, showcasing to international audiences.